While some believe franchising is a recipe for success, there are others who critize the model. Whatever the case, and like almost everything else, success or failure really depends on the stakeholders - in this case, the franchisee.
Ultimately, profitabilty plays a big part in any franchise system. A business concept and model that isn’t profitable has no business looking for franchisees in the first place. But it’s not all about showing the money. Because sometimes, franchisees want a little more.
Asian flavours are growing increasingly popular all over the world. Asian concepts in particular, especially those that extend beyond typical Chinese food or sushi, are a growing trend in major urban areas.