Master Franchise Opportunities Available For The Singapore Market - 4th Feb 2015 (Singapore)

Event Details

Date: 4th Feb 2015

Time: 9:00am to 12:00pm

Venue: TKP Conference Centre Raffles Place, 55 Market Street #03‐01, Singapore 048941

Event Organizer

This event is organized by Astreem Consulting.


Launch A Proven International Brand In Singapore

Are you looking to invest in a master franchise for a proven international brand to launch in Singapore in 2015?

Astreem Consulting is proud to invite International Master Franchising Experts Troy Franklin and Gidon Rosing to present a variety of successful global brands that wish to enter the market.

If you are an investor or current business owner looking to launch and grow a recognised overseas brand into Singapore, we would highly recommend you book in for this event to get an introduction to the brands presented below.

Food & Beverage Brands

Education & Service Brands

Master Franchising - What Is It All About?

Master franchising is a form of the franchisor-franchisee relationship in which the master franchisee essentially becomes a mini-franchisor for a specified territory. Instead of growing a business one store at a time, master franchising allows the master franchisee the opportunity to grow a new business in a relatively short time. Within that territory, the master franchisee is responsible for marketing the brand, building corporate owned outlets, recruiting of franchisees, training them, and providing ongoing support to each franchisee they sign.

Why Take On A Master Franchise?

Brand Recognition

Leverage on well-known international brands to quickly secure market share and get better locations.

Multiple Income Streams

Earn from not only corporate owned stores, but also from appointing sub-franchisees and its related revenue streams.

Proven Success

Ride on proven business formats to expand your business reach.

Smarter Money

Gain better return on investments.


Troy Franklin

Troy Franklin is the Managing partner in a venture that operates as the regional affiliate of World Franchise Associates (WFA) in Asia with exclusive development rights for South East Asia.

Troy has more than 25 years of experience in senior executive positions in international franchising and business development working directly with and consulting for both franchisors and master franchisees and spanning across more than 70 countries and multiple regions including extensive experience in the Asia Pacific Region and across the Indian-Sub Continent, Middle East, Europe and parts of Africa.

Troy represented Gloria Jean’s Coffees, Australia’s leading speciality coffee retailer, as a consultant and in various senior executive positions for several years and during that time managed and was directly involved in developing Gloria Jean’s Coffees in more than 45 countries and territories worldwide.

Gidon Rosing

Gidon is the founder and head of Global Business Development for GFP Group (Global Franchise Partners).

He has extensive experience in global franchising, having worked with international brands such as McCafe, Gloria Jean’s Coffees, Second Cup, Krispy Kreme, Cookieman, Tully’s Coffee, Jamaica Blue and more.

Gidon’s strength lies in building and maintaining strong relationships and over the years he has accumulated a wealth of contacts around the world; with franchisors, master franchisees, investors, VC firms, PE groups and strategic partners.

He is a strategic and lateral thinker with strong leadership skills and a positive solution-focused approach who identifies opportunities and is able to bring together the required people, skills and expertise to maximize these.

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